Victor Sales Network: State of California


Note: The listings below are for HISTORICAL VICTOR DEALERS from the early years of the 20th Century. They are not current phonograph retailers. Please see our Dealer Locator page for more information.

Some dealers may have multiple addresses shown; this can be due to having several branches or from having moved to a new location.

Distributors are shown highlighted. Many distributors also owned retail stores, so both retail and wholesale outlets may be covered under the same name, at the same (or different) addresses.

Please help us by contributing to this site. If you know of an historical Victor Talking Machine dealer who is not shown in these listings (via a tag on your Victor phonograph, an old advertisement or other means), please email us at paul@victor-victrola.org with the information. Also, if you live near one of these dealers, we would love to have some current pictures taken at the location (even if it is an empty lot!) to share with our readers.

CityDealer NameAddressPhotosMap
Alhambra Alhambra Music House Main St Photo Address needed
Azusa Hoffman and Hewitt Azuse Avenue Address needed
Bakersfield Don C. Preston Address needed
Bakersfield Haherfelde Furniture Co. 1604 19th Street Map
Berkeley F. J. Stumm Address needed
Berkeley Kohler & Chase Address needed
Berkeley R.L. Reid Company Durant Ave and Telegraph Ave Map
Berkeley Tupper & Reed Music 2277 Shattuck Ave Photo 1Photo 2 Map
Berkeley The White Music Company 2024 Shattuck Avenue Map
Chico The Music Shop 434 Third St. (Mrs L. Rogers) Photo Map
Colton Eklund Music House 117 East I Street (now West Valley Blvd) Map
Crescent City J.R. Peveler Address needed
Elsinore Christie's Jewelry Address needed
Eureka James E. Matthews Address needed
Fort Bragg S. Silen Address needed
Fresno Homan & Co. 2043 Mariposa St Map
Fresno Nishkian's Cyclery 1137 "I" St. Address needed
Glendale Danz Music Company 608 Brand Blvd. Map
Glendale Glendale Music Company Salmacia Bros 118 South Brand Blvd Map
Grass Valley Bennett's Brothers 140 Mill Street Map
Hollister Thomasson's Music House Address needed
Hollywood Forrest Studio 6614 Hollywood Blvd. Photo 1Photo 2Photo 3 Map
Hollywood Paramount Music Shop 5526 Santa Monica Blvd Map
Hollywood Platt Music Company 6614 Hollywood Blvd. Photo 1Photo 2 Map
Hollywood Walter R. Gage Music Store 6614 Hollywood Blvd Photo Map
Long Beach Carlton Music Co. 333 Pine Ave Map
Long Beach D.H. Harthorn and Son 240 PIne Avenue Map
Long Beach H.L. Dodge Music Company 233 Pine Avenue Map
Long Beach Harthorn's Music Photo Address needed
Long Beach Krieger-Ayer Music Co. 236 East Third St Map
Long Beach Patrick Music Co. 334 Pine Ave Photo Map
Los Angeles American Music Company 426 South Broadway Map
Los Angeles Andrews Talking Machine Co 350 South Broadway Photo Map
Los Angeles Barker Brothers 818 W. Seventh St Map
Los Angeles Barker Brothers 724 South Broadway Map
Los Angeles Baxter-Northrup Musical Instruments 514 South Hill Steer Map
Los Angeles Bullock's Seventh & Broadway Map
Los Angeles California Victor Distributing Co 948 Santee Street Map
Los Angeles Colyear's Furniture 509 South Main St. Map
Los Angeles Danz Music Company 105 North Spring Street Map
Los Angeles Fitzgerald Music Company Hill Street and Seventh Street Map
Los Angeles George J. Birkell Co. 446 South Broadway Photo Map
Los Angeles J.B. Brown Music Co. 642 South Broadway Map
Los Angeles K.I. Okada 242 East First Street Map
Los Angeles Martin Music Company 734 South Hill St. Map
Los Angeles Max H. Schiresohn 367 North Main Street Map
Los Angeles Musical Record Co. 814 South Broadway Map
Los Angeles Ota Graphophone Company 342 East First Street Map
Los Angeles Platt Music Company 620 South Broadway Map
Los Angeles Repertorio Musical Mexicano 408 North Main St Map
Los Angeles Richardsons Photo 1Photo 2 Address needed
Los Angeles S.J. Johnston 415 South Main Street Map
Los Angeles Schireson Brothers 344 S. Broadway Map
Los Angeles Schireson Brothers 549 N. Main Street Map
Los Angeles Sherman Clay 444 South Broadway Map
Los Angeles Smith Music Company 406 West 7th Street Map
Los Angeles Southern California Music Co 808 South Broadway Photo 1Photo 2Photo 3Photo 4 Map
Los Angeles Southern California Music Co. 332 So. Broadway Photo Map
Los Angeles T.J. Stevens & Son 1664 E. 103rd St Map
Los Angeles Wiley B Allen 416 South Broadway Photo Map
Los Angeles Wurlitzer 607 West Seventh Street Map
Monrovia A.F. Tanner Co. Address needed
Monrovia Monrovia Book and Music Company 414 South Myrtle Avenue Map
Monterey Palace Drug Company Address needed
Napa E.G. Prouty Address needed
Oakland Capwell Department Storet Clay St. Between 14th and 15th Streets Photo Map
Oakland Danz Music Company 549 South Broadway Map
Oakland Hauschildt Music House 421 13th St. Photo Map
Oakland Jackson Furniture Company Clay Street Address needed
Oakland Oakland Phonograph Company 473 12th Street Map
Oakland Phonograph Shop 3268 East 14th Street Map
Oakland Styles Music House, Inc. 388 12th St. Map
Oakland Wiley B. Allen 1209 Washington St. Map
Oakland Wurlitzer 575 Fourteenth Street Map
Ontario Brown Music Co. Address needed
Ontario Howe Music Co. Address needed
Oroville Gregory and Grimes Address needed
Pasadena Pasadena Music House 87 E Colorado St. Photo Map
Pasadena Wilson Music House 180 East Colorado St. Map
Petaluma Central Stationary & Music Address needed
Redding W.C. Ponder Photo Address needed
Redlands Demming Music Co. Address needed
Redlands Smith Bros 10-12 East State St. Photo Map
Redondo Beach O.P. O'Brady 116 South Pacific Avenue Address needed
Redondo Beach Sunset Music House Address needed
Richmond Adolphe Winters 11th & MacDonald Ave Map
Richmond Hawley Piano Co. 1200 MacDonald Ave Photo 1Photo 2 Map
Riverside Southern California Music Co Photo 1Photo 2Photo 3Photo 4 Address needed
Sacramento John Breuner Co. Address needed
San Bernardino Southern California Music Co. Photo 1Photo 2Photo 3Photo 4 Address needed
San Bernardino Whiteside Music Co. 384 E Street Photo Map
San Bernardino Wm. A Manson Photo Address needed
San Diego Frank's Music Shop 624 Fifth Street Map
San Diego Southern California Music Co Photo 1Photo 2Photo 3Photo 4 Address needed
San Diego Thearle Music Co. 640 Broadway Photo 1Photo 2 Map
San Francisco A. Cavalli 255 Columbus Ave Map
San Francisco A.J. Stacey Address needed
San Francisco Alexander Baldwin Ltd. 310 Sansome Street Map
San Francisco Aoki-Taiseldo Book Company 1601 Geary Street Map
San Francisco Bryon Mauzy Company 308 Post St Map
San Francisco Byron Mauzy Company 250 Stockton Street Map
San Francisco Byron Mauzy Company 1165 O'Farrell Street Map
San Francisco California Phonograph Co. 1009 Market St. Map
San Francisco California Victor Distributing Co 536 Mission Street Map
San Francisco Christophe's 2390 Mission St. Map
San Francisco City of Paris Phonograph Salon Address needed
San Francisco Clark Wise & Company 51 Geary Street Map
San Francisco Clark Wise & Co. 233 Grant Avenue Map
San Francisco The Emporium 833 Market Street Map
San Francisco F.D. Piccrillo & Sons 1447 Stockton St. Map
San Francisco G.A. Einselen Address needed
San Francisco Hale Brothers 901 Market Street Map
San Francisco Hauschildt Music Co. 111 Kearny St Map
San Francisco J Raymond Smith Company 1503 Filmore Street Map
San Francisco International Credit Company 1447 Stockton Street Map
San Francisco Kohler & Chase 26 O'Farrell St. Map
San Francisco Lubbe Music Company Market Street Address needed
San Francisco M. Friedman Company 73 Pot Street Address needed
San Francisco Misson Phono and Piano Company 3051 Mission Street Map
San Francisco Nathan Dohrmann Company Market Street (between Fourth and Fifth Streets) Map
San Francisco Northern Commerical Company 310 Sansome Street Map
San Francisco Pacific Wholesale Company 714 Sansome Street Map
San Francisco Peter Bacigalupi and Sons 1021 Golden Gate Avenue Photo Map
San Francisco Peter Bacigalupi and Sons 1113-15 Fillmore St Photo Map
San Francisco The Phonograph Shop Address needed
San Francisco Quarg Music Company Address needed
San Francisco Raphael Weill & Co. 256 Grant Ave Map
San Francisco Sherman Clay 741 Mission Street Photo 1Photo 2Photo 3Photo 4Photo 5 Map
San Francisco Sherman Clay Keary & Sutter Street Photo Map
San Francisco Sherman Clay 1535 Van Ness Ave Map
San Francisco Shing Shun Company 909 Grant Avenue Map
San Francisco Sonora Phonograph Co. 104 Stockton St. Map
Saf Francisco S. U. Scott Talking Machine Company 617 Clement Street Map
San Francisco The Phonograph Shop 109 Stockton St. Map
San Francisco Unti & Parasso 353 Columbus Avenue Map
San Francisco W.B. Geiser & Co. Eighth and K Street Address needed
San Francisco Wiley B Allen Company 53 Kearny Street Map
San Francisco Wise and Company Address needed
San Francisco The Wokee Company 949 Grant Avenue Map
San Francisco Wurlitzer 250 Stockton Street Map
San Francisco Wurlitzer 2345 Mission Street Map
San Francisco White House 256 Grant Avenue Map
Sanger O.A. Brehler North and 7th Street Address needed
San Jose J.V. Christy 125 S. First St. Map
San Luis Obspo M. Merrifield & Son Address needed
San Mateo Harry A Cavaisa Grand Avenue Address needed
San Pedro G.H. Merrill 422 Beacon Street Map
San Pedro Harbor Music Company Photo Address needed
Santa Ana Schaefer's Music House Address needed
Santa Barbara R.H. Paulin 1015 State St. Photo 1Photo 2 Map
Santa Barbara Southern California Music Co Photo 1Photo 2Photo 3Photo 4 Address needed
Santa Clara Curtis & Henkle 159 S. First St Map
Santa Clara Kohler & Chase 121 N. First St. Map
Santa Clara Kohler & Chase 185 So. First St. Map
Santa Cruz H.E. Irish 146 Pacific Ave Photo Map
Santa Maria Saladin Music Store Photo Address needed
Santa Monica Arthur E. Jackson 1404 Third Street Map
Santa Rosa C.A. Wright Co. Address needed
Santa Rosa Marlow's Music House 615 Fourth Street Photo Map
Sierra Madre M.C. Doucet 31 North Baldwin Street Map
Taft Don C. Preton Address needed
Vallego Smith Music Company 340 Georgia St. Map
Whittier Whittier Music Company Address needed
Yuba City Marysville Melody Merchants 422 D Street Map

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